The Secret Marketing Diary of Personal Brands is a podcast for founders, experts, and CEOs who want real strategy behind building a visible, profitable personal brand without chasing trends or burning out.
Hosted by marketing strategist Ginna Tassanelli, each episode shares behind the scenes insights, honest industry truths, and practical guidance to help you attract premium clients and grow a brand that actually sells.
Content creates awareness, but conversations create trust. Jenna Larson shares how to turn the people already in your world into real clients.
You do not need more followers or credentials to build authority online. You need visibility, clear conviction, and the courage to show up now.
Before you spend another dollar on Facebook ads, make sure your foundation is built to convert. This episode breaks down the visibility ecosystem every personal brand needs, including positioning, organic content, lead generation, and audience nurture.
The most powerful personal brands are not built by fitting in. They are built by owning what makes you different and showing up anyway.
If your social media isn’t converting, it may not be your offer. In this episode, I break down the 7-11-4 Visibility Rule and how content consumption, meaningful touchpoints, and layered platform presence work together to build trust and drive sales.
Is Facebook still worth it for business growth in 2026? Only if you’re using it strategically. In this episode, Tracy Beavers breaks down how to generate leads, grow your email list, and get clients on Facebook, organically, without paid ads.
Live video builds trust faster than polished content ever could. Learn how showing up consistently can turn visibility into real client demand.
Nika Stewart breaks down why authenticity beats perfection in an AI-driven world. We explore how vulnerability builds real authority and why connection, not just virality, is what turns content into a magnetic personal brand.
Your personal brand already exists. Learn why it may be getting ignored and what it takes to become clear, memorable, and trusted online.
Molly Mahoney shares how to use AI without losing authenticity, show up on live video with confidence, and build a personal brand that actually sells.
Feeling like you’re doing everything “right” in your marketing—posting consistently, delivering value, showing up—and still hearing crickets? We unpack the real reason your content isn’t getting seen (or converting) and why being great at what you do doesn’t automatically create demand.
Sick of vague advice like “just post more”? Same. The Secret Marketing Diary of Personal Brands pulls back the curtain on what actually builds visibility, demand, and income online. Hosted by bold strategist Ginna Tassanelli, this isn’t fluff—it’s the no-BS playbook for service providers and CEOs ready to stand out and get paid.
Hey There,
We ignite process-driven entrepreneurs to lean into their brand unapologetically. We show them how to authentically share their story of uniqueness in order to gain visibility, credibility and generate leads through social media strategy and content.
Content creates awareness, but conversations create trust. Jenna Larson shares how to turn the people already in your world into real clients.
