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Day: October 21, 2026

How to Become the First Expert They Think of When They’re Finally Ready to Buy

EP32 - The SMDP Podcast with Ginna Tassanelli - The Proximity Effect How to Become the First Name They Think of When They’re Ready to Buy - YouTube Thumbnail - 10.21.2026

Your ideal client just hired someone less qualified than you. This episode is the reason why and exactly how you fix it. It has nothing to do with your credentials. It has everything to do with proximity.

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